Selina Shah is board certified in sports medicine and internal medicine with a broad range of experience from treating Olympic, professional, and recreational athletes to professional and amateur performing artists including dancers, theater performers, and musicians.
Dr. Shah presented me with quite a challenge, as she wanted a logo that could be a man or a woman, a dancer or an athlete. I was really happy with the abstract solution I came up with, and so was she.
For Dr. Shah’s website, I created a beautiful and muted dark color palette based on her logo. A lot of time was spent on the slideshow at the top of the homepage which showcases the different kinds of athletes and artists she works with and the kinds of things she can help them with. I created both desktop and mobile versions of the slideshow to optimize the user experience.
The design was implemented in WordPress.